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StoliCHNAYA

How do you break through the clutter of an over-saturated vodka market?  The objective was to re-brand this legendary spirit by solidifying Stoli as not just “a vodka”, but “THE vodka”.  The program included strategic power-periods, partnerships, in-store efforts, and sponsored events.  The streamlined initiative covered print, OOH, digital, social, and a blow-out event at NYC’s legendary Pyramid Club.

Print Ad Campaign

Print Ad Campaign

Print Ad Campaign - Out 100 Issue

Print Ad Campaign - Out 100 Issue

Social Media

Social Media

Print Ad Campaign

Print Ad Campaign

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